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Carl's Jr. CEO no health nut

July 24, 2008

Advertising Age (subscription may be required): Andy Puzder, president and CEO of Hardee's and Carl's Jr., has made a name for his chains — and boosted same-store sales — by bragging about the caloric and fat content of products such as the Monster Thickburger. He also credits the chains' provocative advertising.
 
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