Carl's Jr., Hardee's sign digital creative agency
June 28, 2009
LOS ANGELES — 72andSunny, creative agency for worldwide brands such as Nike, Discovery Channel, 2K Sports and Quiksilver, has announced that it has won the digital business of CKE Restaurants Inc., parent company of Carl's Jr. and Hardee's hamburger chains.
72andSunny will focus on connecting online with Carl's Western U.S. and Hardee's Midwestern and Southeastern young male audience.
The company's first creative work is scheduled to break in September 2009.