Carl's Jr.: New steak sandwich is economic fine dining
December 2, 2008
CARPINTERIA, Calif. — Carl's Jr. has introduced its new Charbroiled Steak Sandwich, whichfeatures sirloin steak topped with breaded onion rings, lettuce, tomato and mayonnaise on a toasted steak roll.
The Charbroiled Steak Sandwich has a suggested retail price of $4.69 a la carte, or $7.19 for a combo with Natural-Cut Fries and a drink. Prices may vary.
Carl's Jr. is promoting the sandwich as an economical date night with a commercial titled "Going Out," which shows how confusion can arise when a guy and his girlfriend have a different understanding about where they are going for a steak dinner.