News

Carl's Jr. signs agreement to enter Japan

December 19, 2014

Carl’s Jr. today announced that it has entered into an agreement with Mitsuuroko Group Holdings Co. Ltd. to be the exclusive franchise developer in Japan. Under the terms of the agreement, Mitsuuroko will develop 150 Carl’s Jr. restaurants in Japan throughout the next 10 years.

According to a news release, Mitsuuroko plans to open the first Carl’s Jr. in Tokyo in 2015 with others opening in multiple markets across the country.

"We are excited to partner with Mitsuuroko to bring our premium menu items, vibrant brand and innovative service to Japan," said Mike Murphy, president of parent company CKE Restaurants Holdings, in the release.  "We have no doubt that with Mitsuuroko's experience and commitment behind us, Carl’s Jr. will soon become the ultimate destination for Japanese consumers seeking the most premium burger."

Japan is the largest burger market in Asia, according to CKE president of International, Ned Lyerly.

"… Our brand is well positioned to deliver the quality, taste and innovation that discerning Japanese consumers demand," he said.

Mitsuuroko Group Holdings Co. Ltd. has a presence in Japan’s energy, real estate, health, sports and electricity industries. The agreement with CKE Restaurants and Carl’s Jr. marks Mitsuuroko’s first venture into the QSR segment.