Franchising
Carl's Jr. to enter Florida market
July 14, 2023
CKE Restaurants Inc., parent company to Carl's Jr., will bring the brand to South Florida by inking a deal partnership with RSMG Holding LLC and Retail & Food International Brand. A Carl's Jr. will open in Doral, Florida, in late 2023 and will be the brand's first location in Florida, according to a press release.
"Carl's Jr. is known for serving impossible to ignore flavors, so we are excited to bring our iconic brand to South Florida where audacious is a lifestyle and we're sure to fit in," Chris Bode, chief operating officer of CKE Restaurants, said in the press release. "South Florida is an important part of our growth strategy and we're thrilled to welcome the South Florida community to experience our fan-favorite, authentically crafted menu items whenever the craving hits."
RSMG is helmed by Ron Santolaya and partners Milko Grbic and Claudio Fernandez. The team will break ground on the first Florida location later this summer. CKE Restaurants and RSMG seek real estate partners with drive-thru capabilities to develop 35 Carl's Jr. locations across South Florida.
"The CKE brands are beloved by people all over the world and we look forward to introducing this iconic brand to Florida with the opening in Doral," Santolaya said in the press release. "This expansion will allow Carl's Jr. to reach the South Florida community for the first time and offer a refreshing, new dining experiences."
Carl's Jr. has more than 1,000 locations across the western part of the U.S. and more than 300 restaurants in Mexico.
