Carl's Jr. video creator promo tops viral video chart
June 11, 2009
Advertising Age: Carl's Jr.'s latest marketing effort to promoteits Portobello Mushroom Six-Dollar Burger by signing on popular YouTube video creators has sent the company's brand to the top ofVisible Measures' weekly Viral Video Chart. The video, produced by YouTube's No. 2-most-subscribed channel, from a comedy group called Nigahiga, had 3.3 million views last week.