June 10, 2014
Carvel has opened in Boston’s South Station, its first location in Beantown. To celebrate the grand opening in the historic train station, Carvel will offer kid’s cups or cones filled with vanilla, chocolate or twist flavor soft serve ice cream for 80 cents on June 12. The offer is available from 11 a.m. until 11 p.m.
The 80-cent price commemorates the brand’s 80th anniversary this year.
The new location is owned by local Auntie Anne’s franchise owner Bob Haas. Haas decided to add the Carvel express shoppe to his existing Auntie Anne’s to offer commuters portable treats that complement the brand’s snacks, the company said in a news release.
“We’re thrilled to give busy commuters and travelers expanded menu options by bringing Carvel to South Station, the Northeast’s favorite ice cream brand,” Haas said in the release. “Golden brown pretzels and fresh ice cream go great together, and because they’re both extremely portable, are convenient to enjoy on the go.”
In addition to South Station, Carvel plans to develop full and express franchise locations throughout Massachusetts.