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Carvel Ice Cream promos new blended drink
April 6, 2009
ATLANTA — To celebrate 75 years of serving frozen desserts, Carvel Ice Cream will be hosting a new product giveaway. On April 30 from 3 p.m. until 7 p.m. at all participating Carvel locations, the company is offering guests a free Iceberg, Carvel's newest blended treat.
This Memorial Day, Carvel celebrates its 75th anniversary. On that same day in 1934, Tom Carvel's ice cream truck suffered a flat tire in Hartsdale, N.Y. The site later became the first Carvel retail ice cream shop. The Carvel chain now has more than 500 retail ice cream shops across 25 states and in seven countries.
To preserve the rich history of Carvel and 75 years of memories, stories and facts from Carvel franchisees, customers and family members, associates of Carvel Corp. wrote a book called Images of America: Carvel Ice Cream, which became available for purchase March 30. Carvel franchisees received the book in honor of "the hard work and enthusiasm that they bring to our guests everyday that make this brand special and unique," said Gary Bales, president of Carvel Ice Cream.
Carvel will promote its 75th anniversary with a logo on cups, napkins and on the Web site.
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