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Church's Chicken brings back Spicier Spicy Chicken

April 28, 2014

Church's Chicken has brought back its Spicier Spicy Chicken offering from now through June 22. The company's chief concept officer Steve Davis said in a news release that the Spicier Spicy Chicken is marinated for 12 hours.

"The secret to our highly recognized Spicier Spicy Chicken is in the preparation that takes place long before our guests visit our restaurants," he said. "Not only do we marinate Church's Spicier Spicy Chicken for twelve hours, we freshly prepare all our chicken in small batches from scratch to ensure that each guest receives hot, fresh, and Spicier Spicy Chicken all the time."

The item is being showcased in a new ad created by Church's agency of record, Made, in both English and Spanish.

The Spicier Spicy Chicken is available as 10 pieces of legs and thighs or 10 Spicier Spicy Tender Strips with prices starting at $7.99. Also available, 3 pieces of Spicier Spicy Chicken legs and thighs or 3 Tender Strips with a Honey-Butter Biscuit starting at $2.69.

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