October 12, 2021
Church's Texas Chicken turned the spotlight on several of their Hispanic key leaders and their stories, including International Marketing Director Cinthia Nehring-Salm, International QA Manager Norma Gonzales, Regional Franchisee Manager - Americas Zeke Martinez, Regional Marketing Manager - Americas Francisco Puertas, and Senior Manager Supply Chain - Americas Francisco Hinojosa.
Their stories and countries were featured through the brand's social media and shared in corporate communications across the system, according to a press release.
"I'm extremely proud of my Hispanic heritage (born in San Pedro Sula, Honduras), and my achievements that have taken me full circle in my profession," Cinthia Nehring-Salm, international marketing director, said in the release. "My passion for brand building started at the agency level, and moved from media to brand to consultant, and now I have the opportunity to build an amazing global brand with Church's Texas Chicken."
Regional Franchisee Manager - Americas Zeke Martinez, born in Mexico City, said, "I have been working in the operations industry for 40 years. I am very grateful for the opportunities that the USA has given me. I live and work in environments where the results of my actions are valued."
"I have been working in the restaurant industry for more than 30 years, 14 of those years with Church's. I feel grateful to work with an excellent team that feels like a family," David Crespo, Church's Texas Chicken sr. regional franchisee manager, The Americas, said in the release.
"From an early age my career in QSR began, and in 2010 I was lucky enough to become part of the Church's Chicken team," Wanda Vargas, Church's Texas Chicken regional field trainer, Americas, said. "I have been fortunate that during my working career I have met great leaders who have contributed to my personal and professional development."
Hispanic Heritage Month is celebrated annually from Sept. 15 through Oct. 15. Americans observe the month by celebrating the histories, cultures and contributions of individuals whose ancestors came from Spain, Mexico, the Caribbean and Central and South America.