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CKE, Coca-Cola sign multiyear beverage deal
January 14, 2008
CARPINTERIA, Calif. — CKE Restaurants Inc., parent company of Carl's Jr. and Hardee's restaurants, has announced a multiyear renewal of its beverage contract with The Coca-Cola Co.
Under the terms of the agreement, Coca-Cola Foodservice, the division of Coca-Cola North America that serves the restaurant and foodservice industry, will continue to be the beverage provider for CKE, supplying soft drinks including Coke, Diet Coke and Sprite, Minute Maid juices and Dasani waters to Carl's Jr. and Hardee's locations nationwide.
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