October 3, 2014
Cousins Subs announced it has teamed up with the University of Wisconsin – Madison Athletics to offer sub sandwiches at Badgers' sporting events.
The following subs will be sold at Camp Randall (located in Badger Alley and Breese Terrace) and the Kohl Center during all Badgers football, men's basketball and men's hockey home games during the 2014-2015 sports season:
Cousins cookies and Lays potato chips will also be available.
"This is an exciting opportunity for Cousins Subs to be involved in the Wisconsin sports scene," VP of Marketing Justin McCoy said in a news release. "As a Wisconsin-based company, we're happy to support the state university, cheer on the Badgers and feed Wisconsin sports fans throughout the season."