Staffing

Crumbl Cookies hires former Chick-fil-A exec as COO

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September 30, 2022

Crumbl Cookies has hired Graciela Chadwick, formerly of Chick-fil-A, as chief operating officer, according to a press release. Chadwick will focus on operations for the brand while bolstering franchise partner success.

"Graciela has proven experience in helping some of the strongest brands optimize operations and plan strategically for success," Jason McGowan, CEO of Crumbl Cookies, said in the release. "As a franchise with nearly 600 locations across the country, consistent and smooth operational processes are critical to success at Crumbl Cookies — we can't wait to see how Graciela takes us to the next level."

Chadwick held a number of executive roles at Chick-fil-A, most recently an executive role in strategy and insights.

"I'm eager to continue building Crumbl with Jason, Graciela, and other Crumbl executives," Sawyer Hemsley, Crumbl Cookes co-founder and newly-transitioned chief branding officer, said in the release. "With her focus on operations and my dedication to brand development, we're set to level up."