David Ovens joins Taco Bell as CMO
May 3, 2007
IRVINE, Calif. — David Ovens has been appointed chief marketing officer of Taco Bell Corp. effective August 6, 2007, the company announced.
Ovens will be responsible for leading Taco Bell's food marketing, brand planning and communications, consumer insights, media services and entertainment, public relations and field marketing functions.
Ovens is currently chief marketing officer for Yum! Restaurants International SOPAC (Australia and New Zealand), which he joined in 2001.
Prior to Yum!, David led many worked on marketing initiatives with companies such as Unilever, Kimberly Clark and Johnson & Johnson.