News

DIY Restaurant Group launches franchising

October 7, 2014

DIY Restaurant Group, a hospitality franchise company with several limited-service restaurant concepts, announced the launch of a new franchising program to facilitate growth in the Midwest and nationwide.

The franchise will operate under three individual brands: Trugurt Frozen Yogurt, which provides USDA-certified organic frozen yogurt, smoothies and tea; uBuild Pizza Workshop, which provides customer-designed pizza, pasta and salads; or a combined concept uBuild + Trugurt Duo.

"We've been developing our fast casual and customizable dining concepts over the last several years including Chicagoland's popular Nonna's Pizza & New York Sub and Di Nico's Pizza," CEO Carlo Abunijmeh said in a news release. "Now, with the Trugurt Frozen Yogurt and uBuild Pizza Workshop, we are ready to grow our brands.”

The franchise program, developed with the help of the Chicago-based iFranchise Group and Liss & Lamar P.C., initially will be rolled out in Illinois, with national expansion to follow. 

"Our franchise program has the ability to capitalize on the growth of the frozen yogurt and fast-casual pizza/pasta industries, to provide franchisees with a strong business foundation and customers with a truly customizable experience," Co-Founder Joe Piccione said in the release.