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Dunkin' chairman to discuss brand transformation
November 4, 2007
DETROIT — The Detroit Economic Club (DEC) will host Jon Luther, chairman and CEO of Dunkin' Brands Inc., on Nov. 7, 2007. The meeting will be held at noon at The Dearborn Inn, Marriott in Dearborn, Mich.
In his speech, "Brand Transformation: From Philosophy to Reality," Luther will share his views on what it takes to transform a brand from the inside out.
Dunkin' Brands, the parent company of Dunkin' Donuts, Baskin Robbins and Togo's, has more than 13,000 stores in 50 countries and approximately 150 years of combined history.
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