October 19, 2011
As Halloween approaches, Dunkin' Donuts has brewed up a bewitching selection of treats to help guests celebrate the season.
Dunkin' Donuts' Halloween lineup includes the return of the Boston Scream Donut, available at participating Dunkin' Donuts restaurants nationwide Oct. 24-31. The donut features the popular Boston Kreme Donut with special orange icing drizzle. Participating Dunkin' Donuts restaurants also will feature additional Halloween-decorated donuts.
Dunkin' Donuts is helping trick-or-treaters carry this year's treats in style with an exclusive Dunkin' Donuts Halloween Treat Bag. Available at participating restaurants, the bag is free with the purchase of a 50-count box of Munchkins donut hole treats or a dozen donuts.
Additionally, customers who showcase their pumpkin carving skills could win a Dunkin' Donuts Card. Starting Oct. 20 and continuing through October 30, followers of @DunkinDonuts on Twitter are invited to share photos of their own jack-o-lantern creations, using the special hashtag "#carveDD." On Halloween, Dunkin' Donuts will select the top pumpkins based on originality/creativity, overall appeal and level of difficulty. Five winners will be announced on Oct. 31 and will receive $50 Dunkin' Donuts Cards.
"With our lineup of delicious Halloween treats and fun promotions, Dunkin' Donuts is making it easy for anyone to capture the spirit of the season," said John Costello, chief global marketing and innovation officer at Dunkin' Brands. "Whether you're hosting a Halloween party or hurrying through your busy day, Dunkin' Donuts has everything you need to enjoy the holiday."
Read about more food & beverage trends.