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Dunkin’ Donuts goes cuckoo for cocoa

February 1, 2011

After several years of testing, Dunkin’ Donuts has launched its new line of yeast-raised cocoa donuts.

While the chain has long offered chocolate cake donuts, as well as traditional yeast-raised donuts such as glazed and Boston Kreme, the company's culinary team has developed a line of cocoa yeast donuts and is now the only domestic chain to offer this unique type of light, airy donut.

Now through the end of February, Dunkin' Donuts restaurants nationwide will offer several varieties of the new cocoa donuts at the suggested retail price of 89 cents each, including:

  • Cocoa Confetti, a chocolate yeast ring, topped with chocolate icing and rainbow sprinkles
  • Reverse Boston Kreme, a chocolate yeast shell filled with chocolate Bavarian Kreme and topped with vanilla icing
  • Cocoa Kreme Puff, a sugared chocolate yeast shell filled with vanilla butter cream

Dunkin' Brands' Executive Chef Stan Frankenthaler said the new cocoa donuts represent one of the brand's greatest innovations.

"After several years of developing and testing, we are delighted to have created a yeast version of our popular chocolate donuts. We know our guests will enjoy this unique donut in all of its varieties as the perfect treat to keep people running with a delicious taste of chocolate," he said.

Additionally, to celebrate February as Chocolate Lovers Month, Dunkin’ Donuts has expanded its line of bagel twists with the new Chocolate Chip Bagel Twist. The item is drizzled with chocolate and filled with chocolate chips and is available for a suggested retail price of $1.39.

Dunkin’ Donuts also has brought back a bakery favorite, the Triple Chocolate Muffin made with a blend of cocoas and filled with chocolate chunks and chips. It is being sold at a suggested retail price of $1.49.

 

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