STRATEGIC PARTNERS
December 6, 2010
Dunkin’ Donuts has signed a multi-unit store-development agreement with the Milwaukee Coffee Brewing Company. The deal entails a plan to open 36 new restaurants in the central and southern parts of Milwaukee.
The units will be under the operation of six existing Northeast Dunkin’ Donuts franchisees, who are partners of the MCBC. They currently run more than 370 Dunkin’ Donuts restaurants in metro and upstate New York, Massachusetts, Pennsylvania, New Jersey and Connecticut.
“Dunkin’ Donuts welcomes Milwaukee Coffee Brewing Company to the market,” said Grant Benson, CFE, vice president of franchising and market planning, Dunkin’ Brands Inc. “As experienced Dunkin’ Donuts franchisees, they possess a wealth of knowledge of the brand, and we are thrilled they are expanding their network to a new market.”
The latest development agreement is part of a strategic growth plan being implemented by Dunkin’ Donuts, which includes expansion throughout existing markets and entrance into new cities.
The company has opened about 340 locations worldwide this year, with about one-fourth of those in the U.S. Additionally, 72 new domestic development commitments have been signed.
Dunkin’ Donuts also is seeking franchisees to develop restaurants in other parts of Wisconsin, including Green Bay and LaCrosse.
