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El Pollo Loco finds footing in 'QSR-plus' position

El Pollo Loco announced its second quarter results this week, its first report since public trading began in July. The report included a systemwide sales bump of 5.4 percent.

September 5, 2014

El Pollo Loco announced its second quarter results this week, its first report since public trading began in July. The report included a systemwide sales bump of 5.4 percent. Broken down, company-owned restaurants were up 5 percent during the quarter, while franchised units were up 5.9 percent.

The company also reported a revenue increase of 6.3 percent.

Steve Sather, CEO/president, said in a news release that these results were driven by the brand's value proposition and growing appeal of "healthier, better for you offerings found on our menu."

"Our signature, citrus marinated fire grilled chicken and hand chopped entrees offered at quick service price points reinforce our QSR plus positioning," he said.

Sather said El Pollo Loco's IPO strengthened its capital structure to help accelerate expansion and "further enhance" the brand. The company is looking to grow in both existing and new markets and will debut in the Greater Houston market in the fall.

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