Franchising

Freddy’s Frozen Custard & Steakburgers arrives in the Dakotas

Photo by istock.com

May 19, 2022

Freddy's Frozen Custard & Steakburgers is up and running in the Dakotas, with a store in Fargo, North Dakota and a location in Sioux Falls, South Dakota.

The locations expand the brand's footprint to 36 U.S. states, according to a press release. The Fargo store is already proving to be one of the strongest performing stores in the brand's network and Sioux Falls set records for its opening week sales.

The Fargo Freddy's is owned and operated by Canada-based BOTL International, a franchisee group new to the brand that is set to build three additional locations in North Dakota markets, including Grand Forks, Minot and Bismarck.

In South Dakota, existing Freddy's franchisee TR Hospitality Group is leading Freddy's development in the state and plans to bring three restaurants in Rapid City, along with the location in Sioux Falls.

"It's rewarding to see the excitement around the new restaurants in Fargo and Sioux Falls. We have continued to focus on the Midwest for franchise development because we've seen how well Freddy's has been received in the region," Andrew Thengvall, chief development officer, said in the release. "We are excited to further expand Freddy's footprint in North and South Dakota, and firmly believe that our brand's family-centric values and robust menu of American classics will resonate in communities across both states."

Freddy's has added 80 units to its development pipeline since the start of 2022, and the brand is projected to open over 50 total locations across the country, with restaurants in states like Arizona, Ohio and Virginia.

Freddy's has also opened its first airport location in the Will Rogers World Airport in Oklahoma City.