Operations

HTeaO enters Tennessee

Photo: HTeaO

October 3, 2024

Iced-tea franchise HTeaO has entered Tennessee with a first location opening in Lexington early next year. The brand has plans to grow in Greater Nashville, Chattanooga and Knoxville.

"We are incredibly excited to bring HTeaO to Tennessee," said HTeaO Co-Founder and Chief Executive Officer, Justin Howe. "As we expand, our mission is to 'Brew Purpose' in every community we reach—providing not just premium drinks, but also creating meaningful connections. With every employee we hire, every franchisee we partner with, and every store we open, we aim to be a positive force in the community. Our expansion into Tennessee represents that commitment."

The restaurant is owned by franchisee Kim Gill.

"We're beyond excited to bring HTeaO to Tennessee and introduce our community to this incredible brand," GIll said. "From the first time I experienced HTeaO, I knew it was something special. As I learned more, everything from the core values to the quality of the products truly resonated with me. It's a brand that aligns with my values, and I couldn't wait to bring it right to my backyard."

Howe added: "Partnering with franchisees like Kim and Kevin, who are deeply involved in their community, is key to HTeaO's success. It reflects our purpose-driven approach to becoming a neighborhood gathering place. Their passion and commitment will make our new Lexington location a beloved part of the community, offering not just great products, but also a space for building relationships and creating memories."

HteaO has 100 locations open or in development.