Franchising

HTeaO to open in Sevierville, Tennessee

Photo: HTeaO

February 10, 2026

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HTeaO will open a location in Sevierville, Tennessee, on Feb. 14. The store is under the helm of franchise owners Jeremy and Rachel Harris, marking their first HTeaO location, according to a press release.

HTeaO's newest Tennessee location will open along Dolly Parton Parkway, Sevierville's gateway to the Great Smoky Mountains. Positioned along one of the area's most traveled routes, the store offers easy access for both locals and the steady stream of visitors exploring Sevier County.

"There's an energy in Sevierville that brings people together, whether you're visiting for the first time or returning for a family favorite destination," Rachel Harris said in the release. "This community is always on the move, and we wanted to create a stop that feels welcoming and familiar no matter the reason you're passing through."

Jeremy Harris said HTeaO is all about choice.

"You can stop in for your favorite custom drink you've perfected over time, or mix things up and try one of our newest creations," he said in the release. "That flexibility is what makes HTeaO such a great fit for a community like Sevierville."

"As the hometown of the Smokies and a gateway to the Great Smoky Mountains, Sevierville combines strong local roots with one of the most active tourism corridors in the state," Shane Clark, chief development officer of HTeaO, said in the release. "That balance makes it an ideal market for HTeaO as we build long-term growth in Tennessee and expand into communities that serve both residents and visitors alike."

The restaurant will give away free cups of tea from 10 a.m. to 12 noon on Feb. 14.

HTeaO has more than 150 locations. The brand recently closed out 2025 with 36 store openings.

Franchising