Jack in the Box, Sonic Benchmark reports available

December 9, 2008

DUBLIN, Ireland — Research and Markets has announced the addition of two new reports to its offerings:

Restaurant Research LLC's report "Jack in the Box Benchmark Analysis," which covers how this "super-regional" West Coast chain is positioned to stay the course in a challenging environment
Restaurant Research LLC's report "Sonic Drive-In Benchmark Analysis," which covers how the only major "drive-in" hamburger chain has had 22 years of positive comp growth, substantial brand equity and strong customer loyalty but could benefit from a shift from its focus on drinks to food, a less-complicated menu and better value positioning