Franchising

Jack in the Box to expand in Florida

Photo: Jack in the Box

June 4, 2024

Jack in the Box has inked deals to bring the brand to Tallahassee and Orlando in Florida, according to a press release.

"Expanding into Florida, one of the nation's largest and fastest-growing states, aligns perfectly with our strategic plan for the Southeast," Tim Linderman, CDO for Taco John's, said in the press release. "We're thrilled to bring our iconic brand to Tallahassee, our next new market, and further develop our presence in Orlando."

The deal will bring five locations to Tallahassee and 10 locations to Orlando.

"With extensive experience in QSR management and retail healthcare operations, we sought to integrate a distinguished brand into our portfolio," Darshana Patel, the new Tallahassee-based Jack in the Box franchisee, said in the press release. "After evaluating numerous development opportunities, we identified Jack in the Box as the premier choice. We are thrilled to join their dynamic new-market expansion in the Southeast and contribute to their growth and success."

Florida's dynamic population growth and business-friendly environment were cited as key factors driving the expansion. With over 400 new franchise commitments secured in the last three years, nearly 10% of which are slated for Florida, the company emphasizes its commitment to the Sunshine State.

"We currently operate a globally recognized family dining concept, but we see the business opportunity in the quick-service segment," Dan Soma, Orlando-based Jack in the Box franchisee, added. "We've been looking for a brand partner that's well known nationally and that provides us with an opportunity for scale. We believe we've found this with Jack in the Box, and we are excited about this new partnership and opportunity to serve the greater Orlando community."

Jack in the Box has approximately 2,200 restaurants across 22 states.