July 8, 2024
Jack in the Box will return to the Chicago market as part of an eight-unit strategic market plan. The brand has identified more than 125 potential trade area opportunities for future corporate and franchise development in the area, according to a press release.
Jack in the Box plans a 24/7 market for Chicago residents for the first time in more than 40 years.
"This strategic expansion into Chicago allows us to not only satisfy long-standing customer demand for our brand, but also to become a key member in the region's thriving restaurant scene," Darin Harris, CEO of Jack in the Box, said in the press release. "We're excited to bring our unique menu where customers can order any item at any time – day or night and we're confident Jack in the Box will quickly become a favorite local destination."
This initial investment builds on Jack in the Box's recent multi-unit expansion efforts in new markets like Utah, Kentucky, Arkansas, Montana, Wyoming, Michigan, Florida and Georgia, alongside international growth in Mexico. The brand currently has 2,200 restaurants across 22 states.