J&J Snack Foods acquires Slush Puppie
May 30, 2006
PENNSAUKEN, N.J. — J & J Snack Foods Corp. announced that The ICEE Company, its frozen carbonated beverage distribution company, has acquired the Slush Puppie branded business from Dr. Pepper/Seven Up Inc., a Cadbury Schweppes Americas Beverages Company.
Slush Puppie is sold through an existing established distributor network to over 20,000 locations in the United States and Canada, as well as to certain international markets. Sales for the Slush Puppie business were approximately $18 million in 2005, a news release said.
"We are delighted with the addition of the Slush Puppie brand to our niche beverage portfolio. The addition of Slush Puppie combined with our ICEE frozen carbonated brand gives us two of the leading brands for frozen beverages in the United States," said Gerald B. Shreiber, president and chief executive of J & J Snack Foods.