Food & Beverage

Jollibee, KATSEYE team up for sandwich, fried chicken LTO launch

Photo: Jollibee

September 18, 2025

Jollibee has once again partnered with girl group KATSEYE to promote the brand's Korean chili offerings. Jollibee's KATSEYE Special Korean BBQ Chicken Sandwich is a saucy hand-breaded chicken breast fillet topped with fresh cucumber slices, thinly sliced red onion and cilantro, served on a brioche bun. The KATSEYE Special Korean BBQ Fried Chicken is Jollibee's signature crispy and juicy fried chicken hand dipped in the special sauce, according to a press release.

The chicken and sandwich is available across all North American Jollibee locations beginning now, but are only available for order online or through its mobile app.

"Jollibee is known for serving up crispy and juicy joy — and now saucy, just like KATSEYE. This collaboration, celebrating the expressive spirit that both Jollibee and KATSEYE embody, was a seamless fit," Luis Velasco, SVP and Marketing head at Jollibee North America, said in the press release. "Our new Korean BBQ menu items are made with Jollibee's signature quality in mind and a truly crave-worthy sauce. For all the Jollibee fans, EYEKONS, and people who aren't afraid to express themselves and 'Bee Saucy' — the new Korean BBQ flavor is for you."

"The Korean BBQ Chicken items are our new favorites on the menu! Just like our music, this new flavor is bold, dynamic and full of personality," shared KATSEYE. "We can't wait for EYEKONS to taste it and join us in embracing their 'saucy' side."

Jollibee and KATSEYE's partnership kicked off in August with a stylish merch collaboration, which sold out in less than three hours.