KFC prepares bird flu ad

In coming days, KFC will have television commercials ready to reassure customers that its chicken is safe to eat in the event of a bird flu outbreak. The QSR chicken chain said Tuesday it hopes the spots never have to air, but it's taking no chances in the face of a potential threat to business.

The QSR Kentucky Fried Chicken and its parent, have spent months making plans to respond quickly in case of bird flu outbreaks in its markets worldwide. Executives have discussed the topic with government officials and outside health experts.The ad campaign would be ready to air wherever an outbreak occurred.

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