KFC searches for 'Hitmaker'
June 3, 2007
LOUISVILLE, Ky. —KFC has launched its Pride 360 theme-song contest.
During Black Music Month, KFC invites aspiring artists and musicians to join the competition and submit their best music for what could become KFC's new theme song for its Pride 360 program. The winning artist, who creatively incorporates the key words Individual, Family, Community, Heritage and KFC into the song, will receive a recording opportunity worth $5,000 and an appearance on BET's "Rap City."
One lucky online voter also will be randomly selected to win 360 $1 KFC gift checks redeemable for 360 KFC Snacker sandwiches, or other menu items at participating locations.