Associated Press: Krispy Kreme Doughnuts Inc., a company once able to rely on word of mouth to sell its treats, is turning to television and radio ads for help.Its television ads with the tag line "Share the Love" are running in the Triad of North Carolina; Springfield, Mo.; and Savannah, Ga. The ads, which began Jan. 16, are expected to end soon. They're tied to a Valentine's Day promotion from the Winston-Salem-based company, including new heart-shaped doughnuts.