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Krispy Kreme launches campfire-inspired treats
April 21, 2010
Krispy Kreme is reigniting memories of summer nights around the campfire with its latest limited-time offerings.Now through May 30, Krispy Kreme is offering a duo of campfire-inspired treats. The offerings include:
- S'mores donut, featuring a Kreme-filled donut topped with chocolate icing and graham cracker crumbles
- Chocolate Fudge Cake donut, which is blended with Hershey's cocoa, glazed and topped with chocolate icing and chocolate sprinkles
The company is promoting the new donuts by offering recipes, such as Fudge Cake Unbuckled or Krispy Kreme Cheesecake, featuring the new LTOs on its Facebook page.
Krispy Kreme also is partnering with the Association of Hole in the Wall Camps, an international family of free camps and programs that provide life-changing experiences to children with serious and life-threatening medical conditions. The Krispy Kreme Happy Campers campaign is a 35-day initiative to help sponsor children to a full session at one of five participating camps across the country. Beginning April 26, customers can support the campaign by donating at their local participating store or online at www.krispykreme.com orwww.holeinthewallcamps.org.
Krispy Kreme's Campfire Treats promotion is available now and will remain in participating U.S. Krispy Kreme retail stores through May 30. Product offerings will vary by markets. The Krispy Kreme Happy Campers campaign will begin on April 26 and last until May 30.
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