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Krispy Krunchy Chicken named Official Fried Chicken of Boston Red Sox

Image: Krispy Krunchy Chicken

April 1, 2025

Krispy Krunchy Chicken has been named the Official Fried Chicken of the Boston Red Sox. The brand, which has a footprint of more than 3,200 convenience stores, will feature its fresh, hand-breaded chicken tenders and chicken sandwiches at Fenway Park, according to a press release.

"Introducing Krispy Krunchy Chicken to one of Major League Baseball's most beloved ballparks is a prestigious milestone for our brand," Jim Norberg, CEO of Krispy Krunchy Chicken, said in the release. "This partnership reinforces that our fried chicken truly belongs in the major leagues and we're proud to call Fenway Park home."

The agreement with the Boston Red Sox marks the first MLB deal for Krispy Krunchy. With its dominance in convenience stores, the brand is now reaching out to new fans in new places, whether it be in Fenway Park or universities or other non-traditional venues.

"The Boston Red Sox are excited to welcome Krispy Krunchy Chicken as the Official Fried Chicken of the Boston Red Sox," Troup Parkinson, chief marketing and partnerships officer, Boston Red Sox, said in the release. "With bold flavors and high quality ingredients, Krispy Krunchy Chicken will elevate the gameday experience for our fans, providing a distinctive new offering to Fenway Park's food lineup that the entire family can enjoy."

Krispy Krunchy Chicken was founded in Louisiana in 1989 and has locations in 47 states in the U.S.