The country-fried menu is available at participating locations through April 24.
February 22, 2016
Krystal has introduced a new menu of country-fried items, according to a company press release. The core of the line is the Country-Fried Steak Krystal, an item that came about as a result of a partnership with the National Cattleman's Beef Association, a contractor to The Beef Checkoff. The Country-Fried Steak Krystal and other menu items debuted today, according to a company press release.
"Once we came up with the Country-Fried Steak Krystal, the ideas just kept coming," said Alice Crowder, VP of Marketing for Krystal. "The deep Southern heritage and history of the Krystal brand lends itself perfectly to hearty, Country-Fried tastes, and so we've developed a whole menu around the concept."
The country-fried menu is available at participating locations through April 24, or while supplies last. The Country-Fried Steak Krystal is a tender, all-beef steak coated in a blend of country spices, topped with country gravy and served on a steamy Krystal bun. The Krystal Chik patty is topped with country gravy to create the Country Chik.
During breakfast hours, the option of a biscuit will be available instead of a bun for both the steak and chicken sandwiches. For side orders, guests will be able to choose Country Fries, crispy fries topped with country gravy and crumbled bacon.
The Beef Innovations Group, like the NCBA, is a contractor of The Beef Checkoff, worked with Krystal to develop a new signature taste, the release stated.
"Krystal and the NCBA have an established relationship of culinary creativity and cooperation," said Steve Wald, executive director, Innovation and Culinary for the NCBA. "From idea generation, through product and package design, to launch, the Country-Fried Steak Krystal and Country-Fried Steak Biscuit were both the result of a truly collaborative journey. We look forward to seeing people enjoy beef in a delicious way only Krystal could have made possible."