Franchising

Marco's Pizza rolls out franchise development incentive program with no initial royalties

Photo: Marco's Pizza

March 20, 2025

Toledo, Ohio-based Marco's Pizza has launched its Franchise Development Royalty Incentive Program with early-stage royalty incentives starting at 0%, according to a press release.

"As a brand committed to responsible franchising, we're mindful of the cost pressures today's franchise candidates face," Gerardo Flores, CDO of Marco's Pizza, said in the press release. "Our goal is to make franchise ownership more accessible and ease multi-unit franchisees' initial costs. By managing controllable costs, we're proud to offer a program that reflects our commitment to supporting future owners as they navigating this ever-changing economic landscape."

Incentives of the Development Program Include:

• Three to five franchise agreements: Franchisees who sign three to five franchise agreements will benefit from a phased royalty fee structure designed to support their growth.
• For the first six months after each store opens, they will pay 0% royalty fees.
• From months seven to 18, the fee will increase to 2.5%, and after 18 months, it will reach the then-current royalty fee offered. This gradual increase allows franchisees to reinvest in their locations during the critical early years of business.

"Supporting entrepreneurs isn't just a goal; it's a core part of our mission," Flores added. "With this program, we aim to ease the initial investment costs that come with franchise ownership, so franchisees interested in multiple units can focus on what matters most: providing exceptional service and growing their business."

Marco's Pizza was founded in 1978 and has grown to more than 1,200 stores in 35 states with locations in Puerto Rico, the Bahamas and Mexico.