McDonald's conducts 'green' experiments
December 25, 2007
Reuters: McDonald's Corp. is testing ways to reduce the impact its 31,000-plus restaurants have on the world's resources. The chain is trying out many individualized environmental initiatives, said Bob Langert, vice president of corporate social responsibility.
"In Japan, which is very land-constrained, it's about waste. In Australia, the big issue is water," Langert said. "There is no one-size-fits-all when it comes to environmental initiatives."