McDonald's partners with Nintendo on 'Mario' promotion

OAK BROOK, Ill. — With the help of McDonald's Happy Meals and Mighty Kids Meals, Mario is jumping out of the video game world and into the hands of children nationwide.

 

From  Sept. 1 to Sept. 21, while supplies last, participating McDonald's restaurants will feature six active toys from the exciting world of Mario, encouraging youngsters to get up, get active and "Take the Mario Challenge."

 

According to a news release, McDonald's Happy Meal and Mighty Kids Meal Mario line-up consists of an interactive collection features six active toys for outdoor fun, showcasing the most popular Nintendo characters: Mario, Yoshi and Donkey Kong.

 

McDonald's said the Mario Swing and Hit features an inflatable tennis mallet with a plastic tennis ball. A game of tag becomes even more fun by tagging opponents with the Yoshi Tag and Run Meter — you're it! Pull the cord on the Donkey Kong Banana Chaser to watch his green and yellow discs take flight, and stomp on the pedal of the Yoshi Pop and Catch to watch Yoshi shoot the ball up in the air. A simple game of catch takes on a fun, new look with the Mario Throw and Catch ball and the Donkey Kong Throw and Go Spinner disc.

 

McDonald's guests can "Take the Mario Challenge" with a series of fun, active challenges included with each toy. To maximize the fun, guests can visit http://www.happymeal.com for additional Mario challenges and the chance to win exciting prizes.