Franchising

Nathan's Famous rolls into Rock Hill, South Carolina

Photo: Nathan's Famous

March 17, 2025

Nathan's Famous Inc. has opened a franchised location in Rock Hill, South Carolina. The unit features Nathan's new free-standing restaurant design and a full menu, according to a press release.

"We've opened and remodeled many new franchised and licensed locations in travel plazas, airports and other inline units, but this is the first free-standing restaurant with our new design, and we are incredibly happy with how it turned out," Phil McCann, VP of marketing at Nathan's Famous, said in the press release. "We have a tremendous local franchise partner dedicated to bringing the Flavor of New York to its community of Rock Hill, South Carolina, and we're excited to see the local community embrace Nathan's Famous."

Menu features Nathan's signature hot dogs, crinkle-cut fries, burgers, a variety of hand-dipped chicken sandwiches and more.

"We're big fans of the Nathan's Famous brand, and are so excited to bring the Flavor of New York to our community of Rock Hill," Steve Simpson, local Nathan's Famous franchisee and founder of Simpson Family Properties LLC, said in the press release.

Simpson's daughter, Lydia Morales, who is co-owner and general manager of the Rock Hill franchise, said: "We love this new store design, and we've taken great care to add local flare to make this truly a one-of-a-kind Nathan's Famous. We hope that the community loves it as much as we do!"