December 8, 2021
Nextbite, a provider of virtual restaurants, has launched its first Asian cuisine brand — Lucky Dragon Fried Rice — a street fare-inspired, delivery-only menu, according to a company press release.
Lucky Dragon Fried Rice features three menu options, including Classic Fried Rice, a rice dish featuring rice, eggs, a vegetable medley and a choice of protein. Yum Yum Fried Rice is a take on Classic Fried Rice that adds a large drizzle of creamy Yum Yum sauce (Kewpie mayonnaise and Gochujang). The third menu option, Spicy Fried Rice, is rice kicked up a notch with a secret Spicy Sweet sauce, said Daniel Carpenter, VP of Food Experience for Nextbite.
"We analyzed data from emerging Asian-inspired cuisine trends and worked with our Culinary R&D team to create a lineup that is simple to prepare and exciting to eat," he said in the release. "The sauces are the secret to making this easy-to-prepare menu a unique dining experience. And, this menu item is sure to boost our restaurant partners' sales from the lunch hour all the way through late night."
Nextbite's virtual restaurant solution connects its restaurant partners with delivery services such as Uber Eats, DoorDash, and Grubhub, all of which will be delivering Lucky Dragon Fried Rice to customers. With Lucky Dragon Fried Rice, Nextbite has a total of 19 virtual restaurant concepts, including Firebelly Wings, Miss Mazy's Amazin' Chicken, Veg-E-Licious Burger and George Lopez Tacos.