Operations

Plant Power Fast Food aligns menu prices with fast food giants

June 14, 2022

Plant Power Fast Food, a U.S.-based fast food restaurant chain, has announced lower-priced menu items and a proprietary pea-protein burger patty.

The move brings the chain within $1 to $2 for similar sized products from major fast-food chains like McDonald's, Wendy's and Burger King.

"One of the core criticisms of plant-based food is that it is expensive. Our goal is to remove that barrier and make plant-based fast food an easy choice," said Zach Vouga, Plant Power co-founder and chief operating officer.

The company also announced its new proprietary GMO and gluten-free pea-protein burger patty. According to Vouga this new development has been years in the making, "We have spent nearly two years collaborating with Alpha Foods' R&D to painstakingly perfect the new juicy, smoky and wildly delicious burger patty and we are thrilled with the results."

Based in San Diego, Plant Power Fast Food now has 11 locations and a food truck.