The brand's sales growth momentum holds strong as it continues to invest in remodels, new product development and technology, said Tim Pulido, Pollo Campero International CEO.
April 20, 2016
Pollo Campero reported a 7.2 percent same-store sales increase for Q1 2016, marking its 17th consecutive quarter with positive comparable growth, according to a company press release. The brand's sales growth momentum holds strong as it continues to invest in remodels, new product development and technology, said Tim Pulido, CEO, Pollo Campero International.
"Overlapping our double-digit, same-store growth numbers from 2015 was challenging, but our strong execution, new product news and remodels helped fuel our momentum," he said.
The brand continues to successfully engage with its millennial base, which according to Technomic's Consumer Brand Metrics, makes up more than 60 percent of its customers.
"Millennials are the heaviest foodservice users, and they're looking for bold and unique flavors which plays well for Pollo Campero," said Darren Tristano, president, of Technomic.
The chain plans to grow its units by 20 percent during 2016, and will continue its remodel rollout.
"We're excited about our new restaurant pipeline for this year — we opened four new units during the first months and their initial results are outperforming our expectations," Pulido said.
Campero, which opened in 1971 in Guatemala, now has more than 350 units, and is looking to bring new franchisees to support its growth plans in California, Florida and other states, Pulido said.