Technology
Qu-Franklin Junction solution aggregates delivery orders, gives brands power to multiply
July 30, 2020
API-based POS provider, Qu, has joined two-sided restaurant marketplace, Franklin Junction, to create a platform that uses a Qu tablet product to collect third-party delivery company digital orders on one interface and sends them straight to the kitchen, a news release said.
The platform allows restaurants to grow their delivery sales through "host" facilities where brands are mathed with kitchens that have capacity to produce specific menus. The result is boosted output and sales in previously untapped geographic areas for QSR and fast casual brands.
Qu's cloud kitchen tech solution, KitchenUP. powers the marketplace. Franklin Junction and Qu collaborated to use their expertise to launch this first-of-its-kind marketplace that features what the companies said is speedy ordering and omni-channel commerce capabilities. The KitchenUP platform uses a Qu-1Tablet solution, as well s Qu's 1-Menu platform that includes out-of-the-box unified menu management across brands and channels, with native third-party delivery integrations and multi-brand reporting.
The cloud kitchen concept can benefit any brand, the companies said, but Qu's with its cross-brand platform capabilities, KitchenUP enables a single restaurant brand to become a host kitchen to any number of other brands. Each brand's menus, orders, sales and reports are managed and available from a single interface.
"Our ability to leverage Qu's native platform and kitchen workflow expertise to quickly build a robust technology solution for our new host kitchen concept made our technology decision very easy," Aziz Hashim of Franklin Junction & NRD said in the release. "Qu's direct delivery integrations and multi-brand management capabilities are a perfect match for our needs."
KitchenUP allows restaurant brands and ghost kitchen operators to:
- Expand delivery footprints to new guests in untapped markets, increasing sales potential.
- Repurpose unused kitchen capacity to introduce new concepts/menus and recoup revenues.
- Enable campaigns to drive traffic from third-party to first-party ordering.
- Manage production of all digital orders from one device, removing existing "tablet farms."
- Build menus once, in one place with Qu-1Menu platform.
- Access holistic multi-brand, multi-channel reporting from one system.
"I can't think of a better concept than Franklin Junction to help restaurant brands survive and thrive during the trying financial times of COVID-19", Qu CEO Amir Hudda, said in the release. "We are incredibly excited to partner with Franklin Junction to help promote and power this innovative digital marketplace for brands looking to expand their business without technology strangleholds. Today's restaurant operators need better digital-only technology solutions and KitchenUP gives them the flexibility to embrace new business models without technology barriers holding them back."
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Qu
Qu is the restaurant technology company evolving POS, responsibly, for a more sustainable future. With the industry’s first unified commerce platform, Qu’s fully integrated products go beyond fragmented ordering and tech experiences to create healthier connections for restaurant operating teams and their many stakeholders.
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