News

Rita's rolls out Sour Patch Kids flavor

June 29, 2012

Rita's Italian Ice has introduced its newest flavor – Sour Patch Kids Red Italian Ice – now available in stores across the system.

The new limited-time offer features the sour then sweet kick of the Sour Patch Kids candy. It will be available through July 22.

Additionally, Rita's is featuring two seasonal flavors, Cantaloupe Ice and Honeydew Ice, for a limited time. They also are now available.

"Our new Sour Patch Kids Red Italian Ice is sure to be a big hit with kids and fans of the wildly popular candy," said Jonathan Fornaci, CEO, Rita's. "Our seasonal flavors Cantaloupe and Honeydew, made with fresh fruit, are my personal favorites."

Read more about food and beverage introductions.