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Sonic beefs up role of marketing VP
August 25, 2008
OKLAHOMA CITY — Sonic Corp. has announced that the company has expanded the role of Paul Macaluso to vice president of marketing from vice president of product/segment management.
In his new role, Macaluso will provide strategic oversight to all areas of Sonic's marketing department in addition to overseeing the company's relationship with Barkley, its Kansas City-based advertising agency.
Macaluso joined Sonic in January 2007. He has more than 15 years of restaurant industry experience, having held a variety of operations and marketing positions with both Burger King and Taco Bell.
He holds a bachelor of science in communication and a masters in business administration from Florida State University.
Todd Townsend, Sonic's former chief marketing officer, left the company to pursue other interests.
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