News

Sonic debuts cold weather prototype with North Dakota entry

August 2, 2013

Sonic Drive-In has expanded into North Dakota — its 44th state — with the opening of a new drive-in in Minot.

This opening also marks the introduction of a new drive-in prototype created for colder climates. Located at 1601 35th Ave., the new Minot Sonic serves guests in the traditional drive-in fashion with multiple drive-in stalls. Guests can also order through a drive-thru. Additionally, the prototype offers both indoor and outdoor seating to accommodate the varied climate in North Dakota.

"Sonic started in Oklahoma, where weather is rarely a deterrent to eating at a drive-in," said Bob Franke, senior vice president of Franchise Sales and International Development. "However, with locations up north, we had to think creatively about how to develop a location that works with inclement weather while still matching the iconic Sonic Drive-In look. The result is a new prototype that gives our guests many options during their visit that won't be disrupted by a little snow. The new Minot location is a great example of this prototype."

Franke added that North Dakota marks a milestone for the brand, which could be in all 50 states "in the next few years."

The drive-in offers guests a full menu available all day. It is owned and operated by RZA Venture LLC, led by Abe Sakak.

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