Marketing
Sonic releases pet line
October 4, 2022
Sonic Drive-In has released a pet line, according to a press release.
The line Is available at SonicSwagShop.com and includes: costumes like a Sonic Hot Dog or Limeade complete with a had disguised as a cherry on top; toys like Corn Dog, Tots and Limeades; bandanas and hats.
Dogs can also get a free Wag Cup filled with a sweet whipped topping snack, with any Sonic App purchase.
"Guests have been bringing furry friends along on their drive-in visits for decades," Kim Lewis, vice president of integrated marketing for Sonic, said in the press release. "The new Wag Shop collection lets fans show off their love of SONIC and their pets, and trips to SONIC are even sweeter when you can reward your pups with a special Wag Cup treat."
All net proceeds benefit the Sonic Foundation.
Sonic operates more than 3,500 restaurants in 46 states.
