Subway puts fish on the menu for Lenten adherents

Feb. 14, 2017

The pre-Easter season of Lent celebrated by many Christians is right around the corner, and Subway is hoping to reel in a few with a couple of fish offerings.

On March 1, the beginning of the 40-day Lenten season, Subway will offer a tuna sub and a wild-caught Alaskan Pollock sandwich, according to a news release. The tuna sub is popular that it’s now the chain's second-highest selling sandwich and accounts for 8 percent of sales. 

The pollock sandwich is also offered in certain Subway markets. It's got a sea salt and pepper breading and is toasted and topped with kettle-cooked sea salt-and-vinegar chips and tartar sauce, according to the release

 


Topics: Business Strategy and Profitability, Food & Beverage


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