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Taco John's moves to social media marketing
May 21, 2009
Casper Star-Tribune (Wyo.): Taco John's is responding to Generation Y and Generation X by adding a new electronics strategy to its media arsenal.
Taco John's recently posted a tweet on its Twitter site announcing "good things coming your way in 2010" as a result of a productive marketing meeting. Earlier this month, it offered a $10 gift card to the 10th tweet of a favorite Taco John's memory. On its Facebook fan page, a discussion asking followers to post their choice between the chain's potato oles and fries drew 50 responses.
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