News

Texas Chicken growing strong in Indonesia

February 5, 2018

PT. Quick Serve Indonesia has opened a Texas Chicken outlet in Surabaya, East Java, a province of Indonesia. The Tunjungan Plaza location joins many other outlets of Texas Chicken, which has more locations in Indonesia than anywhere else in Asia, a news release said. 

The new restaurant will feature an expanded menu, including original and spicy fried chicken, as well as honey-butter biscuits, tenders, shortcake wraps, burgers and chicken and rice. 

"Indonesians love fried chicken," PT. Quick Serve Indonesia Managing Director Julius Evan Kristianto, said in the release. "I believe in the product and I believe in the brand. The Surabaya location is situated in a culinary hub for our region, which provides the brand an opportunity to continue to solidify its fan base in Indonesia."

PT. Quick Serve Indonesia, a sister company to PT Lumbung Reksa Arta, is planning to quickly expand the brand footprint substantially in Indonesia on top of the 60 existing units in the country. This will add to a growing Texas Chicken presence across Asia and other global markets.

"PT. Quick Serve Indonesia and PT. Lumbung Reksa Arta specialize in the food space and have proven themselves to be successful within their region," Texas Chicken International Business EVP Tony Moralejo, said in the release. "In addition to their growth mindset, their enthusiasm for the brand is something that makes them an ideal partner. The next few years will be incredibly exciting in the Indonesian market, as we're able to bring our quality fried chicken and other homestyle menu items to the residents and visitors of the area."

Texas Chicken has a presence in other Asian Pacific countries including Malaysia, Singapore, Thailand, Vietnam and Laos.