Tim Hortons posts strong 3Q gains in North America
October 4, 2006
OAKVILLE, Ontario — Tim Hortons Inc. announced preliminary same-store sales increases of 5.9 percent at its Canada stores, and 9.2 percent its United States stores for the third quarter ended Oct. 1.
The company credited the sales performance to a strong promotional calendar including: a chunky chicken salad wrap launched in June and July; iced cappuccino with flavor shots of butter caramel, French vanilla, hazelnut or raspberry rolled out in July and August; a 12-grain bagel in Canada menued in August; and a toasted chicken club sandwich introduced in September.
"We are extremely pleased to see our strong 2006 sales momentum continue during the third quarter in both Canada and the U.S.," said Paul House, chief executive officer and president. "Both our third-quarter and year-to-date results are above our expectations."
In the fourth quarter, Tim Hortons will roll out its new breakfast sandwich to all stores in Canada. All U.S. stores had previously started offering the hot breakfast sandwich in the first quarter of 2006. Tim Hortons will again promote the hot breakfast sandwich in both countries in the fourth quarter, along with holiday merchandise.
